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Brij Hall-Potnis is the Co-Founder & CTO of Power Planet. Power Planet's team of seasoned energy developers is delivering cost-competitive power from enhanced geothermal systems (EGS) leveraging proprietary drilling-automation tech. Brij brings 26+ years of deep industry experience, having held key roles at all three top drilling vendors—Schlumberger, Baker Hughes, and Halliburton.
A specialist in drilling optimization and FOAK (first-of-a-kind) hardware, Brij was embedded in teams that repeatedly broke North American land drilling depth records. He previously founded a startup commercializing a hybrid AI/ML drilling solution that demonstrated major CapEx reduction. Brij holds an MS in Petroleum Engineering and is an alumnus of the Stanford Graduate School of Business' LEAD executive education program.
Deliver clean, always-on, and cost-competitive geothermal power.
Skills: Startup Development · Fundraising · Strategic Leadership · Technology Leadership · Business Decision Making · Financial Modeling · Geothermal drilling
Learn, Engage, Accelerate, and Disrupt [LEAD] organizations, industries, and the world.
The fundamental business skills and innovation mindset needed to successfully navigate and implement real change.
Transform knowledge into impact.
Yearlong flagship business program
Activities and societies: Pathfinders Cohort
✅ Financing Innovation: The Creation of Value
✅ Critical Analytical Thinking
✅ Strategic Leadership
✅ Design Thinking: From Insights to Viability
✅ Persuasion Principles
✅ Negotiating, Collaborative Problem Solving, and Value Claiming
✅ Decision Making
✅ Building Power to Lead
Financial Modeling & Valuation Analyst [FMVA®] | Corporate Finance Institute | July 2024 – March 2025
CFI's Financial Modeling & Valuation Analyst (FMVA®) Certification imparts vital financial analysis skills, emphasizing constructing effective financial models for confident business decisions. The comprehensive program ensures mastery in modeling, budgeting, forecasting, and overall competency in accounting and finance.
The hands-on FMVA® curriculum and real-world applications prepare individuals for roles in investment banking, private equity, M&A, business valuation, and corporate finance.
Skills: Business Valuation · Financial Modeling · Data-driven Decision Making
Project Management Professional (PMP)® + Agile | Global Project Management Institute | 2021 - 2027
Supervising, problem solving, and innovating operations for Cache Energy that has developed an ultra-long duration [inter-seasonal to annual timeframe] energy storage technology.
Skills: Rapid Prototyping · Product Development · Resource Allocation
Advised geothermal developers [EGS and AGS] to accelerate deployment.
Skills: Geothermal drilling
Led the execution of programs, including the Aerospace Innovation Hub/Campus, the U.S. Department of Energy's Energyshed Project, Port of Alaska’s Defense Community Infrastructure Project, and Equipment Installation and Techno-Economic Analysis for Peter Pan Seafoods.
Teamed up with government, industry partners, and startups to deploy $1 billion in technical projects in Alaska by the year 2030. Collaborated with founders and CEOs of cutting-edge tech startups in renewables, aviation, and space.
Skills: Program Management · Cross-functional Team Leadership · Contract Negotiation · Resource Allocation
Worked alongside the CEO, with focus on business organization and programmatic function. Championed initiatives that enabled smooth transitions for organizational-level change.
Established company policies and procedures for IT/Cyber security, knowledge-, financial-, and human capital-management.
Skills: Technical Requirements Gathering · Optimization
Senior Drilling Advisor | Hilcorp | December 2019 – June 2020
Advised leadership by deploying my software products and identified compelling cost reductions; for one field/location these amounted to an average savings of 26% of operational cost over a three year period.
Completed a comprehensive Geomechanical / Wellbore Stability Study for an offshore field.
Skills: Optimization · Big Data Analytics · Technical Leadership · Critical Thinking · Argumentation · Data-driven Decision Making
Senior Drilling Engineer, Analytics | ConocoPhillips | December 2017 – October 2019
Recommended redesign of tools and automation technologies; an example of such prescriptive guidance was a 54% reduction in operational costs.
Scaled my software solution suite to push the boundaries of Extended Reach Drilling [ERD].
Process-critical role in the successful implementation of a first-of-its-kind [FOAK] hardware tool.
Skills: Optimization · Machine Learning · Big Data Analytics
Bootstrapped a startup to commercialize a drilling optimization machine learning software suite. Pitched the product suite to secure contracts with two major oil & gas companies.
Automated the data ingestion, transformation, and analysis workflows to assure data quality, consistency, and scalability.
Designed unique and insightful data visualization dashboards to provide prescriptive guidance, correlate complex relationships, and track key performance metrics to enable aggressive continuous improvement.
Skills: Technology Leadership · Startup Development · Product Development · Machine Learning · Rapid Prototyping
Drilling Engineer | Schlumberger | July 2013 – August 2017
Subject Matter Expert in upstream engineering planning. Directed implementation teams to consistently execute high-profile projects on schedule and within budget.
Skills: Data-driven Decision Making · ERD (Extended Reach Drilling) · Optimization
Senior Well Design | Halliburton | February 2005 – June 2013
Planned and implemented technical products / solutions as a Subject Matter Expert and directed teams during deployment.
Skills: Directional Drilling · Data-driven Decision Making · ERD (Extended Reach Drilling) · Data Analysis · Optimization
Drilling Support Engineer II | Baker Hughes | January 1998 – December 2004
Led the field-testing and refinement of a prototype drilling tool. Set up procedures and wrote technical user manuals.
Successfully introduced and supported a real-time monitoring and communications solution on the extremely remote North Slope of Alaska.
Skills: Rapid Prototyping · Drilling Engineering
Master of Science | University of Alaska, Fairbanks | September 1996 – May 1998
Petroleum Engineering, Reservoir
Graduate Student of the Year Award, 1997
Research & Teaching Assistantships